Papanier noted that Las Vegas draws more than 40 million tourists a year and said owning the Tropicana will boost Bally’s customer and player databases, unlock marketing opportunities and benefit Bally’s online and interactive business.īally's also announced a deal to combine with London-based online gaming operator Gamesys Group plc. That 2,800-room property at Flamingo Road is owned and operated by Caesars Entertainment Inc. does not own Bally’s Las Vegas on the Strip. “Landing a preeminent spot on the Las Vegas Strip is a key step for us,” George Papanier, Bally’s president and CEO, said in a statement.īally's Corp.
